Alaska Department of Transportation:
Occupant Protection Campaign

In August 2023, WalshSheppard was hired by The Alaska Department of Transportation to create an engaging 30-second broadcast commercial on a tight budget and quick timeline. Base illustrations were sourced from Adobe Stock, with additional development to align with the narrative and DOT protocols. To date, three 30-second videos have been created, each following this creative direction and featuring an animal-themed narrative set within Alaska.

Winter 2023

Spring 2024

Impaired Driving

Olympics 2024

Impaired Driving Olympics 2024

  • Project Lead: Kelby Holtfreter Murphy

  • Data Analysis & Project Support: Gabi Riquelme

  • Animator: Shelby Kulish

  • Storyboard Artists and Illustrators: Shelby Kulish,
    Sam Irwin, Jayla Hepler

  • Messaging Strategist/Copywriter: Erin Torgerson

  • Creative Oversite: Sam Irwin, Jack Sheppard

  • Audio/VO: Small Pond

Spring 2024

  • Project Lead: Kelby Holtfreter Murphy

  • Animator, Illustrator, Storyboard Artist: Shelby Kulish

  • Messaging Strategist/Copywriter: Gabi Riquelme, Margaux

  • Creative Oversite: Sam Irwin

  • Audio/VO: Small Pond

Winder 2023

  • Project Lead: Kelby Holtfreter Murphy

  • Animator, Illustrator, Storyboard Artist: Shelby Kulish

  • Messaging Strategist/Copywriter: Gabi Riquelme, Margaux

  • Creative Oversite: Sam Irwin

  • Audio/VO: Small Pond

Credits